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Brand Design

Brand design is the process of crafting a brand’s visual identity by creating a unified system of design elements like logos, colors, typography, illustration, and photography. A brand’s visual identity is the aesthetic embodiment of its positioning and personality.

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How it Works

For Example

Example

Brand Name: SUP

Brand Type: Beverage (Coffee)

Image by Edu Grande

Market Research

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Competitor analysis in marketing, branding, and strategic management assesses the strengths and weaknesses of current and potential competitors.

Market research is a broad category. In fact, there are many varieties of market research that you can use to meet the specific goals of your business. 

Why? 
  • Choosing a different consumer base to target through a new marketing campaign
  • Determining which channels to include in your advertising campaign

  • Selecting design and personality elements to form a brand persona that will connect with your audience

  • Choosing whether to open a new retail location

  • Deciding whether a product should be discontinued or modified

  • Pricing products in a way that maintains margins and appeals to customers

Market Research
Visual Identity
Image by Kostya Markevich

Visual Identity

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Logo

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Company Profile / Menu

Business Card

Letter Head

Invoice

Flyer

Ads

Planner

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Website
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When it comes to designing websites, there are many different types of website design. All have unique features and benefits that a business or individual can use to achieve an improved online presence. 
Web designing is of three kinds, to be specific
  • Static,
  • Dynamic or CMS, and
  • ECommerce
Picking the sort of website design relies upon the kind of business and necessity of the entrepreneurs

Desktop

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Mobile

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Image by Clair

Packaging

Packaging
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A package design can make or break your brand. It's the first thing that customers see, but it's also often the last thing they remember. Packaging design encompasses everything from choosing an appropriate color palette and graphic styles, through to typography and graphical elements.
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Beverage Pack

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Cup

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Box / Bag

T-shirts

Coaster / Frame

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Works
Image by pmv chamara

Works

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